When Is Big Big Enough?

Apparently ABInBev is done acquiring craft breweries.

All that means to me, though, is that they now think A) they have enough to muscle out craft breweries from the shelf space and B) they’ve got enough indy cred to make sure that Budweiser and their associated brands stays ‘cool’ while C) preserving enough variety of styles that accusations of monopoly might fall flat.

Neither of those things seem very promising to me.

One thought on “When Is Big Big Enough?”

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